Case Studies

Marketing, branding, operational, and engagement initiatives focused on measurable business outcomes.

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Featured Case Studies

4 Companies Unified

LYNX Rebrand & Launch

Unified four acquired companies under a compressed timeline while coordinating leadership, vendors, SEO migration, website consolidation, launch readiness, and brand adoption.

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20-35% Monthly Deals

Mortgage Relationship Marketing Strategy

Built a repeatable, multi-channel campaign engine that generated a meaningful share of monthly mortgage deals during lockdown conditions.

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4.56% → 14.7% CTR

Newsletter Redesign

Redesigned content strategy, visual hierarchy, and interaction patterns to turn an underperforming internal newsletter into a valued communication channel.

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Highest Attendance & Preregistration

HannaCon19 Convention Experience

Redesigned the convention experience to increase preregistration, improve navigation, and dramatically increase convention-floor participation.

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